Are you ready to level up on social media and create scroll-stopping content?



Social Media Workshop

For Small Business

Become a content-creating trailblazer, develop a fool-proof organic social media strategy and navigate through pesky algorithm updates like a pro.


Naked Digital Marketer has helped many busy business owners and freelancers plan out and deliver click-worthy and engaging content.

Our Social Media Workshop is designed to do the heavy lifting for you, so you can stop going in circles and start getting the most out of the time and energy you put into your organic social media strategy.

A strong social media strategy will help you:

I have attended a few social media workshops and the one that Desiree did was by far the best one I have been to. She knew what she was talking about and gave real strategies and tasks for me to do to help improve my business’s visibility.

She demonstrated the actual process of making and sharing posts (rather than just talk about them) which helped relieve the overwhelming feeling I get when trying to navigate the world of social media.

I highly recommend it for all small businesses, like me, who want to get the best out of social media marketing.

Samantha, Celebrant

When you harness the power of engagement and click-worthy content on your feed, conversions will follow.

Your business is growing, the competition is ripe and you’ve got this powerful yet puzzling platform in front of you and no idea how to take it to the next level.

Even if you think you’ve got a good handle on your current strategy, there’s always room for improvement (that’s why you’re here, right?).

Here's the naked truth: The online world is getting bigger (and noisier), so how do you navigate your way through the jungle of social media?

Understand the benefits and best practice when creating quality content on your feed

Create a fool-proof social media marketing plan scrollers will love.

Communicate who you are, what you do and how you make a difference, with confidence.

The Social Media Workshop

For Small Business Owners

It’s time to go from being invisible to being top of mind in your industry.

An online, strategy-focused social media marketing and content workshop that’ll help you get on track to trailblazing your content’s success. Each workshop hosts a maximum of 6 participants to ensure clear communication and a chance for you to share your own experience and challenges (if you’d like to). It’s time to overcome algorithm panic, debunk social media myths and implement click-worthy content that resonates and sparks action.


Let's build a solid organic social media strategy for your brand now and into the future.

You won’t find any fluffy sales techniques, downloadable freebies that lead you down the path to nowhere or a teaser workshop that sucks you into a more extensive course later. I’ve designed this workshop to set you up for success in 2 hours, so you can take what you’ve learned and implement your new strategy straight away. Plus, every participant will receive;

How to create engaging content (and keep it going), even if you don’t know where to start.

This workshop is designed to help you:

Teach you fool-proof strategies to understand and master Facebook and Instagram content.

Save time (and reduce your hair-pulling) with scheduling tips to keep you on top of your competition.

Overcome your fears of the algorithm and grow your business organically, without relying on paid advertising.

Equip you with the confidence to answer “why you?” with clarity, and then create content around that.

Tackle your challenges with social media in a judgement-free zone with a supportive trainer.

Future-proof your content strategy by analysing your results and tweaking your plan accordingly.

What's included?

Our Social Media Workshop is jam-packed with value. We’ll work through:

You will also receive a customised hashtag strategy and crash course for implementation. (RRP: $160)

Premium workshop participants will also receive:

A pick-my-brain session

You’ll chat 1:1 with me over a Zoom call once you’ve completed your workshop. We’ll have an hour together to deep dive into your own business’ goals for social media or troubleshoot any issues you might be facing. (RRP: $180)

One month's worth of content

Once you’ve finished the workshop, you’ll have all the know-how on your new organic social media strategy, but having a whole month’s worth of branded custom content done for you will give you the headstart your business needs to start strong. (RRP: $420)

I’m Desiree, a digital marketer obsessed with the power of organic marketing to ignite your small business.

I’ve helped many small businesses develop content strategies that get their dream customers to take notice and take action.

I’ve built my digital marketing and web design business organically into a sought-after micro agency (that has tripled in growth since it started) with zero paid advertising. You read that correctly. ZERO paid advertising.

I took over a business, niched down and developed my brand, and turned it into a marketing agency that specialises in organic digital marketing for small businesses. I’ve cultivated a loyal following online and in my Organic Digital Marketing Facebook group— all while taking care of #mumlife business!

Keep your savings safe and your sanity intact with a strategy that works for you, not against you. Unsustainable content plans, inconsistent messaging and lack of confidence online are what keeps businesses stuck in an endless, ineffective cycle on their platforms. Social media is a powerful space for organic marketing techniques to thrive; you just need to know where to start!

I want in, how much does it cost?

If you’re ready to take action and you’re serious about seeing achievable results through organic marketing, sign up to our waitlist today. Secure your spot in our upcoming social media workshop and let’s break down those barriers to create a strong social media strategy for the future of your brand.

You have the option to secure your spot for the workshop alone or get our premium workshop package with bonus value:



(STANDALONE, one-off payment)

+ The Zoom workshop
+ Customised hashtag strategy (RRP $160)

premium workshop

$760 $599

(PREMIUM, one-off payment)

+ The Zoom workshop
+ Customised hashtag strategy (RRP $160)

+ 1:1 Zoom call with your trainer (RRP $180)
+ One month’s worth of custom branded content for your feed (RRP $420)

Price includes GST. All purchases are final. View the full terms and conditions.

I had signed up for Desiree's social media workshop and at first I was a bit hesitant to spend the money because you can easily google stuff online.

But she showed me SO many options and functions on Instagram and Facebook I would have never found out about myself. I highly recommend this course if you are a business owner or work for a business where you will need to use social media!

Chris, Dutchies Design

A process that sets you up for success

I make it a priority to keep my process as simple as possible, so you can focus on your objectives and what you want to get out of the workshop. My job is to make sure you walk away with a clear organic social media strategy (and rockstar-level confidence to implement them straight away). I limit my workshops to 6 spots every 2 months, which allows me to give each participant the attention they need to succeed during and after the workshop (if required).

Join our waitlist and our Facebook Group. We’ll send out a nudge when the doors for the next workshop are open for enrolment.

When the doors are open and you’ve secured your spot, we’ll confirm the details of the workshop and email you your exclusive access link.

You'll also be given a questionnaire to complete so that we can start creating the custom hashtag strategy for you.

Once the workshop is over, you’ll have access to the Zoom recording, slides and homework.

Now, I know what you’re thinking….

I’m glad you asked! A hashtag strategy is when you have well-researched curated sets of hashtags that are a mix of your brand, industry, location and target audience(s). In the workshop, I will explain what hashtags are and how they work. Then I will show you how to do research to create your very own hashtag strategy so that you can grow and improve on the complimentary hashtag strategy we will provide you with just for showing up!

The Social Media Workshop is packed full of actionable tips that will help you get your social media marketing foundations right and kick some organic marketing goals. If you show up and put in the work, good things will follow. If you do nothing, nothing happens. It’s important to note that a lot of organic marketing activities such as social media marketing are long-term and sustainable.

Nope! I don’t use any confusing jargon or insider marketing language – this workshop is fully accessible to all skill levels, because I believe in up-levelling those who have been at it for a while, as well as grabbing beginners’ hands and guiding them to the front of the line.

You need to have an internet connection and access to Zoom, preferably on your laptop or desktop computer.

You also need to be a registered business and have both a Facebook Page and Instagram account. Ideally you will have Facebook Business Manager already set up. We will do an audit during the workshop to ensure you’re set up correctly.

Not to worry, these workshops will be held every 2 months. Register your name on our waitlist and you will receive email notifications of the upcoming dates. Please make sure hello@nakeddigitalmarketer.com.au is white-listed in your email so that our emails don’t go to spam.

If you have enrolled and paid but are unable to turn up on the day of the workshop, we can change your enrolment to the next upcoming workshop at no extra cost to you. However, this can only be done a maximum of two times.

No refunds will be offered. Please read the full terms and conditions here.

Absolutely! The group is filled with like-minded small business owners. I also have guest speakers every fortnight on Facebook Live to share their knowledge and tips with the group. 

Don’t just take my word, check out what others have to say about previous workshops I have run by browsing my Facebook and Google reviews.

I sure do! My Organic Marketing Masterclass is your ticket to getting found online and increasing conversions, minus the paid advertising. It has 7 bite-sized modules full of lessons that you can implement in as little as 2 days (but you’ll continue using for the lifespan of your business). More information here.

As this is a virtual service, there are no refunds. I believe wholeheartedly in my teachings and know this stuff works – because it’s what I do every single day. You can read the full terms and conditions here

Interested but still have some questions?

Please reach out to me by filling in the form below.
 I’ll get back to you as soon as possible.

And here’s a final nudge...

Completed social media training today with Desiree and colleagues online. I’m part of a national franchise group and this is the best online training we’ve completed. Desiree delivered professional and very practical training - I felt like I learnt something in the first 5 minutes. The training was really well formatted and easy to follow.

I definitely have a better handle on using and optimising Facebook for business and business Instagram accounts which before was just too overwhelming to use. Walked away with practical steps I can used everyday.

Kihm, Hire for Baby Brighton